What is affiliate marketing?
A question more individuals are asking as they find out about online business and entrepreneurship. The fact is that it is one of the most lucrative business models on the internet today. Many business owners and entrepreneurs leverage the power of affiliate marketing to generate thousands of dollars a month from their blogs.
How on earth do they do this and how does it all work?
Most people assume that making money online is usually related to hype and hot air or some sort of shady pyramid scheme. The truth is, a few sinister individuals give the internet a bad image for online business. Yes there are scams out there but the fact of the matter is, there are normal, everyday people making absolute killing on the internet at the moment. Opportunity is ripe for online success in 2015 – the problem is that most people don’t even realise these opportunities exist.
Affiliate marketing is a business model that kicked off around ten years ago, when the e-commerce giants like Amazon and eBay really started to establish themselves as authorities. People were able to become affiliate for these e-commerce companies and promote their products. They would then make a commission for any sales the company made through them (hope that makes sense).
A basic answer to the question “what is affiliate marketing?” is a performance-based marketing model where a business rewards one or more affiliate’s for each customer brought to the company through the affiliate’s referral efforts.
The above definition should give you a basic idea on what affiliate marketing is and how it works.
Where are we with affiliate marketing in 2015?
Affiliate marketing has grown exponentially as an industry and shows no signs of slowing down. More companies are opting to provide affiliate promotion programs because it is a win win situation for them. They can’t lose money because they only pay affiliate for making sales, companies are quickly realising that they can significantly increase revenue by providing an affiliate scheme that people can sign up to and start promoting their products.
What about aspiring entrepreneurs? Digital marketing ties into individuals looking to elevate themselves and become successful because it provides a platform that significantly reduces the traditional business obstacles such as cost, industry knowledge and time required to get started.
If you wanted to start a franchise business for example, you would need to invest a significant amount of money to get started. Most franchises won’t see any profit within the first two years! Other businesses such as retail have limited earning potential and involve many overhead costs such as paying for stock and rent. Affiliate marketing does not have any of these costs so it is much easier for someone to learn the skills and go out there and start taking action. People have generated a fortune in a matter of months by empowering themselves with the skills and mindsets required for success on the internet in 2015.
You should now have a good understanding on what affiliate marketing is. Maybe I’ve peaked your interest and you want to learn more. You can find out more by clicking here for a much more in-depth look at what affiliate marketing is and how affiliate links work. We also recommend some fantastic business systems that provide the training and mentorship required for online success.
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