Taking your article marketing campaign to the next level is one of the best steps that you can take to grow your ebusiness. This can help you attract more traffic and can strengthen your expert status.

Here’s how you can advance with article marketing:

1. Article summary. I am sure that you have already noticed that most popular submission sites like ezinearticles will not accept your copies unless they contain short article summary. You can make this work to your advantage as you can use these summaries to further convince online users to open your articles. Spill in just enough information to pique their curiosity and give them an idea as to what benefits they can enjoy should they read your articles.

2. Resource box. A well-written, powerful resource box can bring huge difference to your marketing campaign. If done correctly, this can boost your clickthrough rate by up to a hundredfold. Keep it short and concise. Make sure that it contains your name and a proof of your expertise. Also, give your readers compelling reason to check out your website and give them freebies.

3. Quality content. There is no way that you are going to advance in this field unless you care to offer your readers with high quality content. These people must have a great time and they must feel well-informed after reading your articles. This can happen if you load your copies with in-depth and solid information and if you make sure that they are well-written.

4. Use keywords. This is to make your copies search engine-friendly. Identify the best keywords to target and find their synonyms. Insert these strategically all throughout your content.

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