“The best place to hide a dead body is page two of Google search results.” – Anonymous

“SEO is not something you do anymore. It’s what happens when you do everything else right.” – Chad Pollitt

“Good SEO work only gets better over time. It’s only search engine tricks that need to keep changing when the ranking algorithms change.” – seo-optimierung

“Content is the reason search began in the first place.” – Lee Odden

“SEO is a marketing function for sure, but it needs to be baked into a product, not slapped on like icing after the cake is baked.” – Duane Forrester

“The only way to win at content marketing is for the reader to say, ‘This was written specifically for me.'” – Jamie Turner

“The success of a page should be measured by one criteria: Does the visitor do what you want them to do?” – Aaron Wall

“SEO is not about building links; it’s about building relationships.” – Adam Audette

“Google only loves you when everyone else loves you first.” – Wendy Piersall

“The objective is not to make your links appear natural; the objective is that your links are natural.” – Matt Cutts

“It’s much easier to double your business by doubling your conversion rate than by doubling your traffic.” – Jeff Eisenberg

“On a broad scale, I see SEO becoming a normalized marketing tactic, the same way TV, radio, and print are traditionally thought of as marketing tactics.” – Duane Forrester

“Don’t optimize for conversions; optimize for revenue.” – Neil Patel

“Content marketing is a commitment, not a campaign.” – Jon Buscall

“SEO is a never-ending process. If you’re not moving forward, you’re falling behind.” – Samuel Scott

“The best links are earned, not bought.” – Rand Fishkin

“Great content is the best sales tool in the world.” – Marcus Sheridan

“The key to successful marketing is making the customer feel smart.” – Joe Chernov

“Google’s algorithm will always be changing, so make friends with change.” – Duane Forrester

“If you’re not meeting your visitors’ needs, it doesn’t matter how ‘optimized’ your site is.” – Stoney deGeyter