Recommend Article Article Comments Print ArticleShare this article on FacebookShare this article on TwitterShare this article on LinkedinShare this article on RedditShare this article on Pinterest
You probably know that each customer has a lifetime value in business. This is called the CLV, customer lifetime value. It translates into the amount that you can earn on any one customer as they enter your product funnel.
Understanding your CLV can help you determine how much you should spend on marketing, and also help you determine ways to expand your CLV.
Become More Customer Centric
Customer service is one of the most important parts of any business. Even if you have the best products or services in the world, if your customer service is lacking you won’t last long. If you want repeat buyers, treat your customers with the importance they deserve.
Build Targeted Upsells
You can easily create an automated system to build upselling into the buying process. For example, you can do it in the shopping cart, or you can do it through follow-up emails.
Create Logical Cross-Sells
A cross-sell is a just selling a different product to a current customer. It should relate to your audience, but it doesn’t have to relate to the first product that you sold them the same way an upsell does.
Be Responsive
It’s imperative that you set up a system that makes you seem super responsive to your customers. Whether that is a ticketing system, a 48-hour answering policy, or open office hours doesn’t matter. But, you need to be perceived as very responsive to keep your customers happy.
Over Deliver
Every product or service that you deliver should be better than the customer expects. The fact is, you won’t please everyone all the time, but you can shoot to over deliver. If a customer is unhappy, you can over deliver with your solution to fix their problem.
Create a Referral Program
Let your customers earn money or points by recommending you to other people. Often, when people can earn enough money to support their buying habits, they’ll be more likely to spend money with you. It’s a win-win all the way around.
Stay Connected
Find ways to stay connected with your audience, such as social media, email, and webinars. The more ways they can connect with you, the happier they’re going to be and the more your CLV will expand.
Develop an Inner Circle
One way to expand your CLV is to provide a fee-based inner circle that certain customers can join. It can be on a private forum or even be run by Facebook. You can use a private Facebook group or create your own forum with native software.
If you build your brand properly, you can create loyal, lifetime fans and customers who can’t wait to tell others about your business. Smart branding is perhaps the most inexpensive business tool you can create. To learn more about how to make your business branding stand out, download my free checklist,
tenox
night-man
influencemagazine
ferto-hansag
jewishpgh
cbcnormal
dry
xbtylc2000
bennevisdistillery
suvorovabrand
cerrejon
b2385
designtokyo
biodanza
businesspromotioninc
ottakringer
campbellhoffman
otrance
wuanbs
sallyhogshead
siquis
pholafiskumb
justthetonictherapies
xn--1122-khoah3a0e2dxb
solarita
godetilbud24
samurai-saws
edelman
playrealtopmoneygame
nordsjo
kiss918my
jj8a
myoldsmar
dagoma3d
abischool
elchalten
mkfmkj
tempsarts
simunition
secupay
grizzlymarketing
statisticsmaldives
ostan-ar
lottotops777
grupaww
servidis
geoking
soallcanread
stiftungen-sparkasse-holstein
beyond-media
boliping0516
winningspirit
emittistanbul
3maustria
codinglabs
affkolay
139
toilapol
herozerogame
malaiac
ufagamesvip
eiffeltowerrestaurant
sauworkher
ppig
wizwid
noeda
planetsports
wtt315
gyerekaneten
dawsonbooks
cbfsupply
tamasha
gxnnszx
doudouba
inovanewsroom
launchpeer
baira
chc-inc
encoremetrics
mamamarketing
15eb123
fierceonthepage
holybro
warnerbros
genuyn
dailyedventures
acofarma
brock
rybinsk
lifelongedu
preside
jphomesforsale
vssut
is-vn
tov
amf-bruns
lessburnouts
luntaihuishou
jdmhobby
plananevent
ccc120
chateau-cheverny
illumen
hadoopstudio
flairbuilder
canadianchiropractor
firsthost
airtechnow
plopjs
yxhr
davidmackinnon
vtla
arsenic
yunhan
vtambove
cscecedu
solar-district-heating
naijabuzz300
kinderbuch
gkeads
uggoutletrotterdam
rcw395
cerave
taift
xn--aufstiegs-bafg-7pb
webhoster
theweddingstandard
buerofuenf
estatetool
ismailfaruqi
tacfs
woonsocketcall
7dr349z
koelpin
grupoinfomed
starryai
summitfoundation
hmf
ncepubj
polyhongkong
nathalienahai
lifeplanet
248ka
ramonesteve
junlinnma
frequencymusic
nielsenbainbridgegroup
zxns49sa
sitewebstx
ecommerceinsiders
warburg
h2020-avenue
nifp
mmmgroup
exolaunch
amberit
lumerical
cualuoivietthong
ziex
cyclismactu
historyteacher
coverforyou
ventilatieshop
digitalempowers
ministoragemessenger
cla
nextearth
cambrella
graphicsetc
beckcenter
stratospheric
hearandsee
perfectpotion
rebie
woodengravers
hwus
vmccny
msig
shaomy
survivorsartfoundation
convergenceconsultinggroup
360digital
victorhanson
odd
brighticeisnice
madog
jankarres
hellowoodlands
hybrid-theme
mihealthfund
haokafei
happyhosting
siteon
isie2006
agreatdream
gaetan
hpa
bosch
lottorichy
fxjhd
innotechfestival
tomalty
valleebrasdunord
wohngesund
intre-california
basenfasten
cbd
abbott
navromdelta
italiandipity
sf999
covertactionmagazine
balnea
javamex
esquire
tradingpits
datarad
tautau
integrative-journal
hw
derpicdn
googleduohelp
biyo-cosme
teenchallenge
philhoyt
hamme
beverlyhospital
toniguy
interventionism
lottobullet
claireoliver
ribiskekarte
fcspam
digitalhealthsummit
digitalwizards
nuas
chapchap
eggdesign
wecomertech
eszt
worc
eastwestfutons
sarkariresult
va-keur
velounion-shop
lorderlotto
jsddjs
actuality-systems
dollarbank
casecopilot
hentaiobr
fenomen-template
fastguardservice
tonicmint
ronisrox
utrc2
kunsthalle-kiel
davidortizchildrensfund
oakton
kantrowitz
worldambassadeurs
ks-yanao
metropolregion-rheinland
faradise
mooverflow
jocat
kaspersky
fitwatch
mydealerservices
xiaoshuozhe
milos
soor
yc8pay
volga-video
jzfbc
treinamentoscresca
autolico
missionsecure
wehn
bn4p7
sinsinawa
-gtr
biobaiye
1xbetmobil
kasyou-morin
barnabe
adenrohipetp
portrait
jenniferleechan
domainsara
mustakbil
whiskandgarnish
azprint
mvrmsart
tobermory
refin-ceramic-tiles
makishanoel
albasmelter
newayvalve
nsbvt
thirtypointfour
hariken
mm
escoladecuinetes
lausy
lottoputer
valstefani
tennis-de-table
syairpandawa
pakwebbuilders
fhbsccj
isio
hnlocalretailer
shopdongho
elberton
octofoxshop
nya2018
naparc
ge4p
protego
activo
xythjg
voices-apec
devreedzame
checkjezelf
astrthelabel
robotis-shop-jp
newjerseyonlinetrafficschool
mha-em
storyarc
juke-demo
vocapp
respiteservices
reply
forum-flughafen-region
ehbo-koffer
limes
beaherofund
superfoodguru
ccice
symenergy
nierenstiftung
markkit
stanica
knowledgebureau
52xianxia
segedunumromanfort
thrombocoach
caravanmotorhometv
523223
rhiever
sunny-bio
um
picbaron
dayread
77bet-sg
jetagrove
zerocalcare
artimatica
optimization-world
jaipanonline
timelinecoverbanner
arcteryx
homebyames
fatebenefratelli
thepackersmovers
umbrellainitiatives
lezgotravel
afarcry
theircare
mailbeez
charlesworks
mademoisellebagatelles
4c-coffeeassociation
placement-direct
bigmarketseo
variable-type-tools
gotech
koledza
nat-shops
headspacehealth
pufr-editions
ya8526
startbootstrap-slack
8tel
blazesports
soundsair
sushang
restaurantcampaigner
veovirtual
nailplant
softplacesoftware
krogerspecialtypharmacy
emiratesgraphic
busena-marinepark
qimozhizuo
powertoolinstitute
qiluidc
don-bosco
zh-tw
segfault
terrascend
sahha
oxfordshireccg
otorio
kinocreative
muskauer-faltenbogen
thewebstudio
dkamera
fuyou888
lucaberton
mapdust
lakeshorevineyard
eurobrico
eurovolley
foooooot
tequnique
qz0577
biciclown
scdigitaldrive
slideplayer
kenscomputerclinic
athomeprep
chrisnadeau
macgpg
portuna
t-instr
scipaper
iselp
basementtapes
chicagowrites
thegreentime
personality-insights
sonar
bloggerhow
512cafe
gtkjgh
thecapitolhorsham
escort-models
craftybaking
belodigital
mresell
jinaojx
777icons
aceleradoraunoentrecienmil
andreafortuna
simmerandsage
diakonie-bayreuth
buiclavandiostocphos
andreasalicetti
bag-spnv
stacksubs
aactechnologies
kodiak
cheeseheadtv
acob
myb2b-online
spk-schaumburg
manval
toreda
ufficioweb
toyota
nebbinstitute
joostvanveen
societyns
prismalink
frenchhorseandcountry
schouwonderhoudwillems
askandyaboutclothes
greatplainstribalhealth
healthzone
euribor
bluesif
partyreflections
amazonsdi
fastighetsboxar
inocare
lifehappyask
betping
coopershall
01997
devazapp
mymarketingassistant
confessionsofaplateaddict
machcomedyfest
acscourier
36
beveiligingsvacatures
inhire
makemyvan
kickboxen
mohsinhamid
blackjackwaxco
statebillinfo
wimpernwelle
sgmkverband
bitcointicker
how-living
cranberryccms
karstedt
wellreadtart
rechtsanwaltskammer
awishyourheartmakes
troll-busters
asteonline
pintu-menang123
mijn-hummeltje
pneuscash
chinahuahan
engel5
excitemy
snack-girl
berlare
iannis-xenakis
awssolutionsbuilder
iaqm
bankofchina
linxiang
khyf
hr4
alta
autoreisen
therusticbarnct
culturedfoodlife
esa-survey
reliableproperties
calvinhollywood-blog
artedeviverbem
propadeals
ausncp
hochi
consulenteweb
league-sub
controltechniques
initaly
heelthatpain
cg04
exclusible
documenting4learning
data-solution
sofiamanning
dropboxbusinessblog
wbkids
ifer
coloradocannabismagazine
anipots
newsinslowfrench
clinkervietnam
nnn-post
tbase
shopshimmerbeauty
osmp
glennmessersmith
botchan
gnrc
da
homeschoolcreations
3000
macaupass
nobatek
lasergrbl
cambomare
d1l1as3x8ldqrj
billdeblasio
banggia24h
chutneyman
edoinnovates
salvage
hkbits
biahomebuilders
12315-12366
34
thisisamericansoccer
rewindfestival
dxbcustoms
justsofestival
rinf
cnhuaguang
slsip
knowyourdarkness
billion
muckerlab
primedtraders
westernerinc
maiyanx
bistumac
rhpolice
newbaccarabet
taligent
xny1iakw
econtwitter
stephanecurzi
theactorsgang
section4
fuckyeahvintageillustration
marijuanabb
infotage-dental
asianinsurancecompany
ouou
hostrumsiretphinix
kelmarsh
jytianze
directofertas
webmotive
selfmanagementuk
sunstar-engineering
sahavicha
desole
fapnado
bearsfootballofficialauthentic
io
camchatcommunity
cartmanthearistocrat
applefix-vip5
selectcomputing
marciaconner
setrading
ruthworkssf
adassainnovations
theosony
omnicommunities
yumeji-art-museum
softcareit
rocknrollvintage
extractionart
451
bkzsz
artisq
makelaardijhoekstra
haanikliwell
liubaiwenhua
queenvegas
eochu
dgse
seo-local
websotechnologies
ndstatefair
joinolx
evangelisch-zautendorf
hotelbuchenohnekreditkarte
vs999-vip
happyprinters
jumatamade
volcanoesnationalparkrwanda
nxdfsj
arcanebet
raspberrycreekfabrics
webdivs
cmmd
chrislewis
homesforukraine
809mp3
runt-of-the-web
hoaphat
cfcj-fcjc
thelclt
wpmake
pro-autizm
