When it comes to affiliate marketing, being different is not always the best thing to do. And by being “different”, I mean going against principles that have already been proven to work. You never want to go against the grain and following the path of others is just a smart thing to do.
However, there is a way to separate yourself from the unsuccessful affiliates. And one of the best ways of doing that is to have your own website. You see, most affiliates come into affiliate marketing with a dream that they’re going to get rich literally within 30 days. Most of this delusional belief is due to some advanced marketers who make silly claims such as these – even if they are really living this lifestyle. But for the beginning affiliate, it’s best to stick to the core basics. And one of the core basics if having your own website.
With your own website, you can do a lot of things that you wouldn’t be able to do without one. For example, you can lead visitors to your opt-in email newsletter. Or you can lead visitors to a pre-sell page where you offer them more helpful tips and advice. Or you can lead them to a product review page where you offer your personal opinion about a product.
And guess what? All of these methods are effective ways of increasing the conversion rate you get from your affiliate marketing campaigns. Now direct linking to an affiliate product works too, but you will find that the 3 techniques above work even better for earning more revenue for your efforts. You just have to find out which one will work best for you. You want to pick a technique that you’re able to do now, and 3 years from now – and still be successfully and earning money online.
Another way to separate yourself from unsuccessful affiliates is to have your own marketing strategy already planned out. This is the same as a business plan that you would create for an offline business. But the affiliate marketing business is a business too, so you should create a business plan for your online business accordingly.
In this business plan, you will want to write out ads that you plan on running, articles that you plan on promoting, email follow-up letters that you plan on putting into your autoresponder, and a backend marketing strategy for your customers.
If you can have a complete marketing plan ready to go, then you’re 80% of the way there in terms of having success with affiliate marketing.
Another way to separate yourself from unsuccessful marketers is to have a strategy for generating traffic to your website that doesn’t fail. You can get traffic via a number ways. They include: article marketing, PPC advertising, ezine advertising, video marketing, forum marketing, seo, and more. With all of these ways to get traffic, you would think that everybody is getting traffic to their website right?
Wrong.
Sadly, most affiliates are too lazy to carry out a marketing plan that includes getting tons of traffic to their website. And that’s why they fail, because their not getting the traffic that they need. You need to separate yourself from this group and utilize one or all of these ways to get traffic to your website. You should know that paid advertising works immediately, and free advertising takes some time to build up your traffic. But once it’s there, it’s there for life.
The last way to separate yourself from unsuccessful affiliates is to offer high-quality products that are already proven to sell well. You will find these products in the “top rated” section of any affiliate marketplace such as Clickbank or Paydotcom. These products have high conversion rates and are getting lots of sales everyday. You want to pick and market proven winners so that you can start earning money for your hard work in promoting the product.
Keep these 4 tips in mind when operating your affiliate marketing business. These are the tips I use to market my business successfully, and you can do the same in yours too. And plus, you will find that they will help you immensely when you get stuck in a rut, and need some advice on what to do. Good luck!
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