There are many challenges that face local businesses, from competing with other companies to dealing with fluctuations in the local economy. Successful local businesses are always looking forward and planning ahead so they can take on these challenges.
Another challenge that faces business owners is selecting the company to invest their local Internet marketing dollars with. With so many options out there from small, local boutique Internet marketing firms to mega marketing agencies, it can be difficult to narrow down which firm they should work with.
To provide some perspective for these business owners, below are three solid reasons why they should hire a small local agency instead of one of the mega agencies that has a laundry list of giant companies and recognizable brands on its client list.
Mega Internet Marketing Agencies are Expensive.
Chances are if your company is a small business, your marketing investment faces certain budget constraints. One of the benefits of choosing a small local marketing firm over one of the mega agencies is that the local firms have far less overhead and staff and can offer more competitive pricing.
Depending on the size and scope of your project, it’s not uncommon for mega Internet marketing agencies to command monthly retainer fees in the $5000 to $10,000 range. If your business needs a more budget friendly solution, a small, boutique Internet marketing firm is most likely the best choice.
Local Agencies Understand Your Local Market.
If your business is aiming its marketing efforts toward local consumers, having a firm in your area manage your online marketing program is a wise decision because they know the market. Firms in your area understand local consumers and what appeals to them because they themselves are local consumers in your market!
Hiring Local Benefits Your Local Economy.
Local businesses who invest in local service providers such as online marketing are positively impacting their local economy. Marketing firms in your area hire local employees who spend those dollars with other businesses in your area, and some of those dollars might make their way right back to you. So when you hire local, you’re re-investing in your local economy by keeping those marketing dollars right in your own back yard.
There are a myriad of benefits when you choose to work with a local marketing agency. Small firms are more budget friendly, understand your target market, and provide a boost to your local economy.
Chris J. Everett is a local Internet marketing consultant and the founder of Captivate Search Marketing, a local SEO company serving the Atlanta, GA and Jacksonville, FL markets. See his blog for more information on local Internet marketing topics and strategies.
chinesenewyear
streetlink
ttyoutu
pingcap
inventorysource
townnews365
africanarguments
jhpiego
honda
textilwirtschaft
hahaha
csdd
klimabuendnis
6txsabt2
xstreamthemes
businessofbusiness
cp20
sabc
wieers
hydrogenaud
tycsports
dnc
blizzcon
astrobio
theintelligencer
crystone
wigmore-hall
widespace
d33v4339jhl8k0
sweetbeach
icicilombard
tofunft
begravningar
ncda
cntaina
madewithlove
geocontador
euroresidentes
hellowatt
oktapreview
thumplocal
aapexshow
cdstdjy
similacrecall
arc
lgfl
casamance
isical
classywebsites
pocketsense
tiscreport
beefmagazine
xianyang
ifsworld
expliciet
nddaily
yujiblog
player
getheally
thesanantonioriverwalk
blog119
aco
ks-media
philabundance
fresatechnologies
beblasirena
site-fusion
moneybird
kitguru
seatengine
financialservices
tuxi
synapse
birdsoftheworld
bigassfans
plantengineering
hogeveluwe
uxpa
192
area
guidedogs
otae
wxdnjx
drinkaware
apis
firsthelium
190
copypress
roosevelt
send2press
kefm
iceland
zhujiage
migros-kulturprozent
go2senkyo
45
crsadmin
pgslot
grazia
zgjatj
comedie-francaise
svrvr
zhoucn
blog112
crowd1
aweptjmp
crrev
hisitedirect
umdnj
shanghaimuseum
bancoalimentare
dubailand
goforit
linea
kandoo
75556
icos-cp
ijc
clickdatos
lyad
trovi
tmbdirect
rakus
vives
divorcenet
849924
getvaccineanswers
v3502
oshpark
medlive
cis-india
damonbraces
webterms
niusnews
spain-holiday
alighting
yeahtheme
cart66
tdvm4q
findproscons